Part 1 - What do we do with your information?
When you purchase something from our store as part of the buying and selling process we collect the personal information you give us such as your name, address and email address.  When you browse our store, our webserver automatically records your computer’s internet protocol (IP) address. We use this information to tailor our website to your browser and operating system and to learn where you go on our website. Learning about our customers is important since better understanding enables us to adjust our products and services so they are more popular and/or useful.
Email marketing: With your permission we may send you emails about our store, new products and other updates.
Part 2 - How do you get my consent?
When you provide us with personal information to complete a transaction, verify your credit card, place an order, arrange for a delivery or return a purchase, we infer that you consent to our collecting it and using it for that specific reason only. If we ask for your personal information for a secondary reason such as marketing we will either ask you  for your express consent or provide you with an opportunity to decline.
How do I withdraw my consent? If after you opt-in you change your mind you may withdrawing your consent for us to contact you by contacting us at privacy@asserogear.com or mailing us at: Assero Gear, c/o The Bonkers Bicycle Bag Company Limited, Kowloon House, 555 Nathan Road, Kowloon, Hong Kong.
Part 3 - Disclosure
We may disclose your personal information if we are required to do so by law or if you violate our Terms of Service.
Part 4 - Bigcommerce
Our store is hosted on Bigcommerce.com. They provide us with the online e-commerce platform that allows us to sell our products and services to you. Your data is stored through Bigcommerce’s data storage, databases and the general Bigcommerce application. They store your data on a secure server behind a firewall.
Payment: If you choose a direct payment gateway to complete your purchase, then Bigcommerce stores your credit card data. It is encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). Your purchase transaction data is stored only as long as is necessary to complete your purchase transaction. After that is complete, your purchase transaction information is deleted. All direct payment gateways adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, MasterCard, American Express and Discover. PCI-DSS requirements help ensure the secure handling of credit card information by our store and its service providers.
Part 5 - Third-Party Services
In general, the third-party providers used by us will only collect, use and disclose your information to the extent necessary to allow them to perform the services they provide to us.   However, certain third-party service providers, such as payment gateways and other payment transaction processors, have their own privacy policies in respect to the information we are required to provide to them for your purchase-related transactions. For these providers, we recommend that you read their privacy policies so you can understand the manner in which your personal information will be handled by these providers.   In particular, remember that certain providers may be located in or have facilities that are located a different jurisdiction than either you or us. So if you elect to proceed with a transaction that involves the services of a third-party service provider, then your information may become subject to the laws of the jurisdiction(s) in which that service provider or its facilities are located. As an example, if you are located in Canada and your transaction is processed by a payment gateway located in the United States, then your personal information used in completing that transaction may be subject to disclosure under United States legislation, including the Patriot Act. Once you leave our store’s website or are redirected to a third-party website or application, you are no longer governed by this Privacy Policy or our website’s Terms of Service.
When you click on hyperlinks on our store, they may direct you away from our site. We are not responsible for the privacy practices of other sites and encourage you to read their privacy statements.
Part 6 - Security
To protect your personal information, we take reasonable precautions and follow industry best practices to make sure it is kept safe from misuse, unauthorised access and disclosure, or altered or destroyed. If you provide us with your credit card information, the information is encrypted using secure socket layer technology (SSL) and stored with a AES-256 encryption. Although no method of transmission over the Internet or electronic storage is 100% secure, we follow all PCI-DSS requirements and implement additional generally accepted industry standards.
Part 7 - Cookies
What are cookies?
Cookies are small text files, which are sent by us to your computer or other device (e.g. mobile phone, tablet). Cookies enable us to track your current online experience, save your shopping bag and gather valuable anonymous marketing information on website use which allows us to constantly improve our service to you. Cookies cannot harm your computer and do not contain any personal or private information such as your name, address or payment information.
Users are able to set their browsers to accept all cookies, to notify them when a cookie is issued, or not to receive cookies at any time. Enabling this last option means that online shopping is not possible and that users may not be able to take full advantage of the Finisterre site. Each browser is different; so check the ‘Help’ menu of your browser to learn how to change your cookie preferences.
How we use cookies
The Assero group websites use cookies mostly to remember what you have added to your shopping bag. In order to make full use of the Assero websites, including shopping online, your computer, tablet or mobile phone will need to accept cookies. The cookies we use do not store sensitive information such as your personal or payment details.
On Assero group we display video content using Adobe Flash Player. Adobe uses Flash cookies to help improve your in site experience. Flash cookies are stored on your device in much the same way as usual cookies, but your browser manages them differently. If you wish to disable or delete a Flash cookie, see Adobe Flashplayer Security Settings. Please bear in mind though; disabling them will leave you unable to access certain types of content on the site, such as videos.
Sharing Asserogear.com and Asseroinc.com and other Assero group websites and webpages
If you ‘share’ Assero content with friends through social networks – such as Facebook and Twitter - you may be sent cookies from these websites. We don’t control the setting of these cookies, so we suggest you check the third-party websites for more information about their cookies and how to manage them.
Google Analytics
The website analytics service provided by Google also uses cookies to help the website analyse how the site is used. The information generated by the cookie about your use of Assero group websites will be transmitted to and stored by Google. Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and Internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Google will not associate your IP address with any other data held by Google.
More information on deleting or controlling cookies is available at www.AboutCookies.org.
Part 8 - Age of Consent
By using Assero Group websites, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority in your state or province of residence and you have given us your consent to allow any of your minor dependents to use this site.
Section 9 - Changes to this Privacy Policy
We reserve the right to modify this privacy policy at any time, so please review it frequently. Changes and clarifications will take effect immediately upon their posting on our website. If we make material changes to this policy, we will notify you here that it has been updated, so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we use and/or disclose it. If our store is acquired or merged with another company, your information may be transferred to the new owners so that we may continue to sell products to you.
Privacy Related Questions and Contact Information
If you would like to: check, correct, amend or delete any personal information we have about you, or to register a complaint, or simply want more information please contact us at legal@asserogear.com or by mail at: Assero Gear, c/o The Bonkers Bicycle Bag Company Limited, Kowloon House, 555 Nathan Road, Hong Kong